Many people who want to quit smoking use the nicotine skin patch Nicoband, a prescription medication that delivers nicotine through...
GMAT Critical Reasoning : (CR) Questions
Many people who want to quit smoking use the nicotine skin patch Nicoband, a prescription medication that delivers nicotine through the skin. Beginning next month, Nicoband will be sold only as a nonprescription medication, whereas the current leading brand of patch will remain available by prescription only. Since as a nonprescription medication Nicoband will be priced significantly lower than comparable prescription medications, its new nonprescription status should help Nicoband become the leading brand.
Which of the following, if true, most seriously weakens the argument given?
Passage Analysis:
Text from Passage | Analysis |
Many people who want to quit smoking use the nicotine skin patch Nicoband, a prescription medication that delivers nicotine through the skin. |
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Beginning next month, Nicoband will be sold only as a nonprescription medication, whereas the current leading brand of patch will remain available by prescription only. |
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Since as a nonprescription medication Nicoband will be priced significantly lower than comparable prescription medications, its new nonprescription status should help Nicoband become the leading brand. |
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Argument Flow:
"The argument flows from current facts about Nicoband to a change in status, then to the expected consequences. We start with Nicoband being a popular prescription patch, learn it's switching to over-the-counter while competitors stay prescription-only, and then get the prediction that this change will make it the leading brand."
Main Conclusion:
"Nicoband's new nonprescription status should help it become the leading brand of nicotine patches."
Logical Structure:
"The argument assumes that lower prices from going over-the-counter will be the deciding factor in making Nicoband the market leader. The logic connects: status change → lower prices → market dominance. This creates a weakness opportunity since the argument relies heavily on price being the main factor customers care about."
Prethinking:
Question type:
Weaken - We need to find information that would reduce our belief in the conclusion that Nicoband's nonprescription status will help it become the leading brand
Precision of Claims
The conclusion specifically claims that Nicoband will become THE LEADING BRAND based on its new nonprescription status and lower pricing. We need to attack this causal relationship between going nonprescription/lower price and becoming #1
Strategy
Look for scenarios that break the author's logic chain: nonprescription status → lower price → becoming leading brand. We can weaken this by showing that either the price advantage won't matter as much as expected, or that other factors will prevent Nicoband from becoming #1 despite the price advantage