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A cable company sells exactly 3 service packages: Internet only, TV only, and an Internet-TV combination. The monthly charge for...

GMAT Data Sufficiency : (DS) Questions

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Data Sufficiency
DS - Money
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A cable company sells exactly 3 service packages: Internet only, TV only, and an Internet-TV combination. The monthly charge for the Internet-TV combination is \(25\%\) less than the sum of the monthly charges for Internet only and TV only. If \(60\%\) of the company's customers purchased Internet only and the remaining customers were divided equally between the 2 other service packages, which of the service packages would generate the greatest monthly revenue for the company?

  1. The monthly charge for Internet only is \(\$25\) per customer.
  2. The monthly charge for TV only is \(20\%\) greater than the monthly charge for Internet only.
A
Statement (1) ALONE is sufficient but statement (2) ALONE is not sufficient.
B
Statement (2) ALONE is sufficient but statement (1) ALONE is not sufficient.
C
BOTH statements TOGETHER are sufficient, but NEITHER statement ALONE is sufficient.
D
EACH statement ALONE is sufficient.
E
Statements (1) and (2) TOGETHER are not sufficient.
Solution

Understanding the Question

The question asks us to determine which service package generates the greatest monthly revenue.

Let's organize what we know:

  • Three packages available: Internet only, TV only, and Internet-TV bundle
  • The bundle costs \(25\%\) less than buying both services separately
  • Customer distribution: \(60\%\) buy Internet only, \(20\%\) buy TV only, \(20\%\) buy the bundle

To answer "which package generates the most revenue," we need to compare the total revenue from each package (price × number of customers).

Since we already know the customer percentages, sufficiency means having enough information to determine the relationship between the prices of the different packages.

Analyzing Statement 1

What Statement 1 tells us: Internet only costs \(\$25\) per month.

This gives us one piece of the pricing puzzle, but we still don't know:

  • How much TV only costs
  • Therefore, how much the bundle costs (since it depends on both Internet and TV prices)

Without knowing these prices, we cannot calculate or compare the revenues from each package. For instance:

  • If TV costs \(\$10\), then TV revenue = \(20\% \times \$10 = \$2\) per 100 customers
  • If TV costs \(\$100\), then TV revenue = \(20\% \times \$100 = \$20\) per 100 customers

The TV revenue could vary dramatically, and we have no way to determine where it falls relative to Internet revenue.

Statement 1 alone is NOT sufficient.

This eliminates choices A and D.

Analyzing Statement 2

Now let's forget Statement 1 completely and analyze Statement 2 independently.

What Statement 2 provides: TV only costs \(20\%\) more than Internet only.

This creates a complete pricing relationship. Here's the key insight:

Internet only has a massive 3-to-1 customer advantage (\(60\%\) vs \(20\%\) for each other package). For another package to generate more revenue, its price would need to more than compensate for having only one-third the customers.

Let's examine the revenue relationships using any base price:

  • Internet revenue: \(60\%\) of customers × base price = 60 revenue units
  • TV revenue: \(20\%\) of customers × \(1.2\) times base price = 24 revenue units
  • Bundle revenue: \(20\%\) of customers × \(75\%\) of (base + \(1.2\)×base) = \(20\% \times 75\% \times 2.2 = 33\) revenue units

Comparing these revenues:

  • Internet: 60 revenue units
  • TV: 24 revenue units
  • Bundle: 33 revenue units

Internet only generates the highest revenue - its \(3\times\) customer advantage is simply too large for the modest price differences to overcome.

[STOP - Sufficient!]

Statement 2 alone is sufficient.

This eliminates choices C and E.

The Answer: B

Statement 2 alone provides the price relationship needed to determine that Internet only generates the greatest revenue, while Statement 1 alone does not.

Answer Choice B: "Statement 2 alone is sufficient, but Statement 1 alone is not sufficient."

Answer Choices Explained
A
Statement (1) ALONE is sufficient but statement (2) ALONE is not sufficient.
B
Statement (2) ALONE is sufficient but statement (1) ALONE is not sufficient.
C
BOTH statements TOGETHER are sufficient, but NEITHER statement ALONE is sufficient.
D
EACH statement ALONE is sufficient.
E
Statements (1) and (2) TOGETHER are not sufficient.
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